Riverside Edge – Kingston Upon Thames


The build phase is nearing completion at Kingston Riverside Edge; with all major structural works finished, our focus has turned to the design details.

Unity of the space has always been important – with the concept of 5 kitchens operating out of one unit, continuity through the building has been factored in. Five spaces have been created; to be taken over by separate restaurateurs, each with the flexibility of dressing and branding to their desired spec.

When PopStore began the design phase, we wanted more than just to create a shell, it was to become a carefully considered, designed space. This was not straightforward – the end unit of a converted multi-storey car park meant that the concrete structure has curves and ramps within its boundaries, alongside large structural columns. To us, this made it interesting, rather than limiting, it became a challenge to be able to use the space most effectively, and make features of the interesting structural elements that the unit provided.

Riverside Edge is the brand running the show – whose identity was important to find at the start of the process. Industrial, yet clean, light and spacious.

Concrete is a common theme that runs throughout the space, ceilings, floors and some walls, but with different finishes to each, the effect is not overwhelming. This is softened by wood – Scaffolding boards to be exact. Partitions, facades and doors have been faced with the boarding, giving texture and character to the walls, creating a warmth within the space, a rustic, industrial personality.

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IMG_3232 We sourced vintage sash windows and oak grilled doors for partitions, giving each restaurateur definite boundaries, and yet still encompassing each into the development.

No two of the five units are the same – each has its own quirks, shape and covers – but each has the adaptability to be branded and merchandised by the restaurateur. Removable bar fronts, wall space and flexible kitchen units are givens in each (except unit 3 – a flexible corner space, ideal for small vendors). Unit four has a special addition – a traditional Italian pizza oven, the perfect cooking companion for riverside dining.

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Access into the unit comes from three points – large folding doors open up on the first floor at the top of Riverside walk, facing the bridge and John Lewis, leading down a galvanized staircase into the centre of the unit. There is also access direct from the swooping corner of riverside walk at the point of the river under the bridge, as well as the primary access to unit four through large folding doors on the riverside front.

Hand painted signs, signature lighting, fluoros and features input the design character into the heart of the project, off-setting the industrial steel kitchens.

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Completion of the project is expected within the next week, and by mid-october, the opening of five new restaurants on the riverside in Kingston for you to sample.

Shopping Centre Innovations: Differentiating from the rest

Shopping Centre Innovations: Differentiating from the rest

Following retail trends for Property companies, Retail Brands and Shopping Centres may seem like a never-ending deluge of new, supposedly innovative concepts. Competition between Shopping Centres for increase in footfall, custom and notoriety for the ‘in-brands’ is huge, and, now the UK is bouncing back from the recession, store fronts are re-filling and investments are being made to re-vamp the spaces.

Working with 100 Squared on their first UK site in Westfield London has lead us to explore how Shopping Centres are investing; from branding, technology, pop-up stores and new retail and food concepts.

It seems there is a divide in methods by the Shopping Centres to differentiate themselves – the first; to create an experiential environment for the consumer – and the second; to entice the multimedia savvy generations, through new technology, apps, and social media. Having said this, each method is not exclusive, a hype may be created on social media highlighting the experiential concept – and vice versa.

This week we are looking at what we are calling the ‘experiential environment’ –

A favourite of ours is Trinity Leeds, the only major Shopping Centre to open in the UK in 2013. They combine shopping with entertainment and events – pop-up concepts give the centre an ever-evolving identity at a small scale, however looking at the bigger picture they set themselves up to be a destination. It gives the consumer, customer and visitor the experience of ‘discovering’ something new, fashionable, on-trend and exclusive. Conceivably this could be done in any Shopping Centre, however Trinity Leeds has a major advantage over competitors – they began with a carte blanche – the centre was built as a multi-functioning entertainment area, not just a Shopping Centre.

In our mind however, none of the above is the crowning factor – it is Trinity Kitchen that differentiates the Centre from all others – it is foodie delight; they have given small, unchained restaurateurs the chance to put their wares out there. By allowing them to populate a space within the cavernous ‘Trinity Kitchen’ area, uniform branding goes out the window – and with that consumers become immersed in the atmosphere. The Shopping Centre is no longer a series of storefronts and eateries, but a hive of activity that the consumer can personally become involved in.

trinity kitchen
trinity kitchen leeds

Westfield Shopping Centres are also in the thick of it – with events scheduled for every day of the month – ranging from ‘Westfield presents’ (a series of live music events from both emerging and established artists) to Film nights, art classes, kids events and all manner of other interesting genres. Westfield London capitalize on every inch of their rather large floor space with floor concession stands – which, under design and concept guidelines cannot be considered anything other than their own stores, albeit on the centre ‘floor’, they are smart, considered and appealing for the consumer.

Working with 100 Squared on their Emerging Designer Market in Westfield London, brings about considered thought of Shopping Centre marketing. Conceptually, 100 Squared is one-of-a-kind in the UK. It provides a platform for emerging designer talent to get their items introduced into a high footfall area, on the first floor – sitting where you would normally find a concession ‘store’ -they cannot be called stands – too generic a term. Unlike such ‘stores’ 100 Squared provides a market for six-brands – with sight lines through the unit, visitors to the centre have an immediate introduction to the retail area, rather than having to entice the customer through the door. This type of interactive retail is a smart move – it is simple, non-gimmicky and appealing for both the retail brand and its consumer.

*photos of 100squareduk to follow!


8   Our continuing working relationship with Oxfordshire based watch company Bremont Chronometers is one that we are proud of. Popstore were asked to design and build the Bremont exhibition stand at Baselworld; the largest Watch and Jewelry fair in the world, held annually in Basel, Switzerland.   10   3   2 Key elements to include in the design were meeting rooms, display cases and an example of the Bremont Shop-in-Shop fixtures and designs. Similarly the increasing use of state of the art multimedia technology displays within the Bremont stores was integrated into the design.   5   6   9 The ethos of the brand is reflected in the fixtures and design, along with display areas for Bremont partnerships, such as Airliner Boeing. 4     7

Oasis Exhibition: Chasing the Sun 1993-1997

POPSTORE were approached by Ignition management, representing the 1990’s iconic band, Oasis, to help open an exhibition and pop-up store at LondonNewcastle Project space in Shoreditch.   Johnny-Hopkins--Wherehouse,-Derby-May-4--1994   The Oasis exhibition was to celebrate 20 years – to the day – since the release of their debut single Supersonic. Five rooms of photography, film and iconic Oasis memorabilia made up the exhibition. Curated by Lawrence Watson, seven photographer’s works from 1993-1997 were on the walls, with all prints for sale, along with a store selling Oasis Merchandise, inclusive of Oasis rolling-tins, 1993 demo cassette tapes, posters, t-shirts and bags.   JS34877018   A life-size recreation of the album cover of ‘Definitely Maybe’ proved to be a major attraction, with visitors able to go in and take photos of themselves replicating the album cover. Guitars, lyric sheets, and iconic Oasis tour props were also on display.   Oasis-Chasing-The-Sun-Launch-9-1   The exhibition attracted thousands of people, with queues stretching down the street on a daily basis. Visitors travelled from all over the UK, Europe and even as far as Asia specifically to visit the exhibition.   JS35193707   It was the first ever solo exhibition of the band’s most iconic moments, cumulatively titled; Chasing the Sun: Oasis 1993-1997. It traced the journey from the early days in Manchester, through to their international stardom. The photographs on display included previously unseen images along with rarely seen early audio-visual content.   JS34877401 JS34877087 JS34877406   The exhibition also marked the recent announcement of re-releases of the 1994 debut – Definitely Maybe. Music was available for pre-order; special edition cd’s with rare demo-recordings, along with a Boxset which includes a 12”vinyl, photography book, and of course the special edition cd amongst others, and, to cement the 1990’s feeling, the 1993 demo cassette.   poster wall   The entire event proved to be an unprecedented success, giving fans the opportunity to reminisce and enjoy the Oasis era.



Australian clothing institution Industrie, founded in 1999, and with over 70 stores throughout Australia brought their brand to the UK market in 2013.


Pop Store undertook the design and build, and, being their first store outside of Australia, located in Covent Garden, our goal was to wholeheartedly encompass the ethos of the brand – their focus is on producing modern, practical and instinctively masculine clothing for every man. 

Reflecting the brand’s identity, an Industrial core runs throughout the design of the store.


Reclaimed timber flooring sits against whitewashed tongue and groove walling that reaches up to an exposed ceiling. Industrial lighting pendants hang down over the specially designed display units.

Fixtures made from hot rolled steel sit with both raw and black stained timber, while the vintage white acts to further enhance the industrial aesthetic, topped with clean lines and precision throughout the store.


Canvas crates and woven grass matting give the store additional textures that soften the lines of the wooden floor and give warmth to the industrial styled unit.Australian clothing institution Industrie, founded in 1999, and with over 70 stores throughout Australia brought their brand to the UK market in 2013.






Bremont Flagship Boutique in Hong Kong

Pop Store are proud to be the creative and management team behind Bremont’s new flagship boutique store in Hong Kong. The opening of the boutique, which is located on Lyndhurst Terrace in Central Hong Kong, is over 2,000 sq ft & follows on from the success of its award-winning stand-alone flagship in London. Giles English, Co-Founder of Bremont, said: “It is a big step for us to launch our own boutique in Hong Kong but we wanted to build on our considerable success with London and the exciting growth that Bremont has seen. “When you have your own store you can really communicate your own brand message and DNA to your consumer. It also has a very positive effect on your wholesale markets as the brand becomes more visible.” The store will be based on a similar design to the London space but will make more use of innovative technologies which portray the wonderful stories behind each watch that Bremont creates. The London boutique won UK Retail Store of the Year at the prestigious Retail Jeweller awards in July 2013. Nick English, Co-Founder of Bremont, said: “As with our London boutique, Hong Kong will be more than just a traditional watch store. “It will be a place for watch collectors to come and meet to talk about watches over a coffee or a Chivas whiskey. We will also be expanding our explorers club from the UK to Hong Kong where we will have monthly events. We felt that we did not need to be in one of the prime shopping malls but instead create a unique space that could be used for events and be a destination shopping experience.” Bremont is a British luxury watch brand manufacturing its mechanical watches in Henley-on-Thames, the UK. It was co-founded by brothers Nick and Giles English in 2002 and has made a substantial impact in the watch industry in a short time. Watch Display Display Display Plane Store from above Display Store Plane Flag Display Picture through store Display Lounge area Displays Front Outside store Bar Bar

The Clash Pop Up Store


In celebration of one of the most iconic bands to have ever come out of the UK, the first ever BLACK MARKET CLASH pop-up store opened on September 7th for 2 weeks in the heart of Soho, London. Pop Store are proud to be the management team behind the store.

The store opening coincides with the release of The Clash’s 2-disc ‘HITS BACK’ and collected recorded works ‘SOUND SYSTEM’ box, alongside re-releases of all of the band’s seminal studio albums, lovingly remastered from the original master tapes under the supervision of The Clash. The store, which is fully art directed and curated by the band will be open for a limited time only, from Saturday 7 September to Sunday 22 September 2013 at 75 Berwick Street, Soho. So get yourselves down there!

Chosen from the archives of members of the Clash, Black Market Clash will document one of the most important bands in rock and roll history.  It examines the music and life of the band through a display of the group’s instruments, stage clothing, rare memorabilia and never-before-seen original manuscripts and artifacts from the band.

In addition to these items, Black Market Clash will showcase film, video and the band’s seminal music.  This celebration is a reminder of the breath of The Clash’s influence, providing visitors with a unique one-off experience.

75 Berwick Street

75 Berwick Street


Here is a first look at the new Mulberry campaign for SS12. Can’t wait to see how this will be traslated into their windows and stores across the country. The image was taken by one of our all-time favourite photographers Tim Walker!

Design – A Room For London – London

What is A Room for London?

High up on the roof of Queen Elizabeth Hall, a riverboat appears to have come to rest…

A Room for London is a one-bedroom installation, available to rent by the public for night-long stays throughout 2012. During the year it will also transmit a programme of writing, performance and music.

Campaign – M&C Saatchi – Porn is moving to xxx

As you might already know by now porn sites are getting a new home. No longer will they be confined to www. websites they’ll have their own special place on the internet with sites beginning xxx. … you get the point. Advertising gurus M&C Saatchi were put in charge of coming up with an advertising campaign that alerted the world to the change and the above pictures is what they come up with and we have to say it’s absolutely brilliant.
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